Don’t write a “Pain Letter” write a Cover Letter…the right way

Forbes and other job searching advice website are really kean on writing what they call “Pain Letters” in place of cover letters. I am going to tell you exactly why a Pain Letter will inflict you the pain of not getting an interview and why they are a pain for the Hiring Managers who have to read them. Then I am going to show you a much more effective method for writing Cover Letters that will substantially increase your chances of securing an interview.
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Building a slick, effective and professional resumé that will get you interviewed

There are literally hundreds if not thousands of schools of thought on what constitutes a strong and effective resumé. You could submit your current resumé to 100 different employment agencies and recruiters and ask them what they would change and would probably get no less than 200 variations on how you should revise it.

A resumé is an advertisement, and an advertisement by definition is a request to accept offers. As far as advertisements go, you can have a slick professional and technically adept presentation that highlights the benefits of a product or you can be this guy. I recommend leaning towards the first option.

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